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There are nearly 30 million small businesses in the United States, according to the U.S. Small Business Administration. More than 60 percent of small business customers use the Internet to search for local companies, with more than 80 percent using…

Many businesses today have started relying on content marketing to attract and engage their target audience. According to the Slide Share and Column Five media reports, businesses are spending a quarter of their budgets on content marketing. And this is because of the kind of value that content marketing adds to your business.

It’s difficult for just about anyone to get anything done if they can’t focus. When someone finds it hard to concentrate on their work, productivity will simply suffer. And when productivity suffers, work that needs to be done can’t be completed.

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Your center of operations for your online business is your website. However, if you must scatter your online presence all over the web, it is important to integrate social networks in carrying out advertising, gaining market positioning as well as achieving promotional effects. As good as it is to establish your business presence in major social networks such as Facebook and Twitter; it takes a lot of dogged effort and consistency to maintain your pace of participation (which brings you popularity) on these networks.

“That which we own, we esteem highly.” It’s true; haven’t you looked a little more confident in the mirror when you’re wearing a new outfit that captures your style to a T? Or what about when you became a home owner?

Social media marketing is the uttermost need of today’s modern marketing technique. It has served the purpose of marketing far better than any other marketing channel.

For many, achieving online success with any type of business seems out of their reach due to certain inaccurate beliefs they hold! The fact is that to build yourself a money making business using the internet all you really need is desire! Read more to see the 3 common myths that hold people back from trying to develop a business they can call their own online!

Coupons and incentives that motivate prospective customers to try your product or service have always been one of the most successful small business marketing strategies. Now with the proven success of Groupon, LivingSocial and a myriad of other online coupon promotional applications delivering these purchasing inducements across a wide variety of media, the marketplace is even more conditioned to the world of incentive marketing. This is added evidence that small business owners need to consider a couponing or incentive marketing strategy as a valuable technique you can employ to introduce new customers into your buying stream.

There are many ways to reach your customers these days, especially when you make proper use of modern tools and technology that’s easily available to many people. If you play your cards right, you can easily see a surge in your popularity on your respective market, and it’s all uphill from there. You just have to understand how people like to connect with the businesses that they use nowadays, and how you can facilitate this process for your own customers.

Websites should be more personal. Having a human website is much more likely to succeed, new research shows.

In this article, I’m going to candidly tell you why my internet business was failing in the first year. I hope my story will help you to avoid making the same simple mistakes.